Chi unifica l'uomo e la donna,chi medita di stravolgere il calendario,chi vuole il "see now buy now". La crisi delle vendite del lusso è nota, c'è malessere più del visto. Bisogna ridurre i costi e tra loro l'investimento mediatico; ma,ma...il pubblico di una sfilata è costituito prevalentemente da giornaliste e blogger. Lo snellimento comunque si impone.C'è poi c'è l'aggravante delle nuove generazioni, come i millenial,il cui approccio alla moda è radicalmente diverso, assai meno attratto. Ci saranno ricadute sulle fiere tradizionali dell'abbigliamento, degli accessori e dei loro fornitori. Sono troppe,ripetitive,accavallate. Chi si adeguerà prima,vincerà.
Less fashion shows.
Somebody unifies the man\woman fashion shows,others want to change the dates,some say"see now buy now". We understand the luxury'crisis and it seems deeper than seen. Everyone must reduce its costs and its media investments also if those who attend the fashion shows are mostly journalists and bloggers. It is necessary to cut. A serious problem is that the new generations, millenials etc. refer to the fashion in a different way from the past because they are less attracted.There will be conseguences for the traditional exhibitions of goods and of their supplies. They are too many,repetitive, overlapped. Wins who first adjusts.
Less fashion shows.
Somebody unifies the man\woman fashion shows,others want to change the dates,some say"see now buy now". We understand the luxury'crisis and it seems deeper than seen. Everyone must reduce its costs and its media investments also if those who attend the fashion shows are mostly journalists and bloggers. It is necessary to cut. A serious problem is that the new generations, millenials etc. refer to the fashion in a different way from the past because they are less attracted.There will be conseguences for the traditional exhibitions of goods and of their supplies. They are too many,repetitive, overlapped. Wins who first adjusts.
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